About Us

Our History

Rich with Arizona history, the Primrose Inn & Suites has been serving the town, and travelers for over 40 years.  Originally built in 1942 and designed in the Arts and Craft style architecture, the historic buildings on the property boast some very impressive hand laid stone walls and wood detailing. Later in the 60's the inn building was built, a big welcome for local Chino Valley residents and travelers who experienced the first roadside motor-inn!  Years later, the inn expanded to include overnight RV accommodations for the many travelers who love the open road.

Setting its self apart from chain hotels, the Primrose Inn & Suites bills itself as a modern yet cozy rustic experience. 

Today, the Primrose Inn retains that nostalgic Route 66 era feeling yet everything is renewed and modern with rustic touches. The 9 rooms and newly redesigned outdoor garden courtyard is designed for relaxing, reconnecting and perfect for small events or weddings. The new changes have continued to captured the hearts of guests and continues to be the front runner in small boutique-inn accommodations in Northern Arizona.  

Check Us Out

  Set in the heart of Chino Valley, a true surprise when arriving at the Primrose Inn with a picturesque setting of two charming historic buildings and a redesigned inn. Stepping inside each room offers guests a warm inviting feeling with soft neutral colors that exudes a comfortable feeling. The high-end linens and bed coverings tie in well with the art depicting tranquil scenes and settings from local Northern Arizona locations. The smaller sized rooms are well designed with space saving design to maximize floor space. Well thought out furniture placement is key to making the rooms feel spacious like the wall mounted bedside table and simple open concept corner closet. Even the mini-kitchen set-up maximizes space saving design yet provides the perfect combination with a fridge and microwave neatly tucked inside a custom cabinet and topped with granite counters. The inn offers standard rooms, mini-suites, a fun tiny home and a spacious private Casita Suite with a full kitchen, and private patio perfect for couples, bridal parties, families or business travelers. 

Special Offers

Book Direct with us to SAVE! We love to offer our guests special rates and promotions, check our website often for new offerings or choose our lowest non-refundable for a GREAT DEAL. Sign up for our newsletter for promotions!

We offer Gunsite Training Academy attendees a special rate call, our office to book your training dates.

Follow us on Instagram and Facebook for special offerings.


Hotel Policies

It’s important to us that you receive appropriate information to make your stay at the Primrose Inn & Suites as comfortable as possible. Here you can find details of our hotel policies on items such as check-in/check-out times, cancellations, payment and much more. For additional details, please contact the hotel and speak to one of our friendly staff members. 


The Inn rooms are 100% Non-Smoking. We do provide areas just outside your room, common areas that are equip with ashtrays and receptacles.

Check-in / Check-out

Check-In Time 3:00 pm -Check-Out Time 11:00 am 

Minimum Age to Register 18

EARLY CHECK IN: Early check in may be obtainable based on availability and may be subject to a fee of $20. Fees may be subject to change and management reserves all rights.

LATE ARRIVALS: We accommodate late arrivals (after 9:00 pm) Please contact us directly prior to close of business and/or arrival date to make accommodations.  Rooms reserved are charged on credit card used to make reservation prior to arrival. 


Cancellation policy may vary depending on the rate or dates of your reservation. Please refer to your reservation confirmation to verify your cancellation policy. 

A 48 hour cancellation notice is required prior to your arrival date to receive a promotion disclaimer.  If you cancel within 48 hours, including reservations made within 2 days of your arrival, you will be charged the 1st night's room rate and tax.  Declined or invalid credit card numbers may result in cancellation of booking without prior notice. Personal checks will be accepted for pre-payment of reservation balance only if received at least 30 days prior to arrival date.

Rates: Internet rates are not valid with, during, or in conjunction with other Discount programs, including corporate programs.  All rates are currently subject to 14.33% sales tax. Prior to confirmation, all rates are subject to change without notice and based upon limited availability.
Room Preferences: We will make every effort to fulfill your preference requests; however they are not guaranteed, as rooms are assigned at check-in. Additional charges may apply for some requests.   If you need further assistance, call the hotel directly or contact customer service . Alternatively, you can cancel or change your reservation online if within the appropriate time-frames and reservation type. 


Hotel Currency: American dollar

We accept the following credit cards:

Visa, Mastercard, American Express & Discover


DOG POLICY: Guests traveling with their dog will be asked to fill out a waiver form accepting responsibility for any damage or cleaning charges that may occur while at the Hotel. Dogs are only allowed in specified guestrooms and guests must make reservations in advance to travel with their dog.  The Hotel only allows dogs that weigh less than 60 lbs each and up to two dogs are allowed per room with the exception of special events (dog shows). Dogs are the only animals allowed under the Pet-Stay program. Dogs must not be left unattended in the room or during housekeeping.  (Housekeeping may be scheduled at your convenience, but housekeeping must be allowed to service our guest room at a minimum of every other day).  Please note, excessively noisy dogs will need to be removed and boarded off property at the owner's expense.  


  • One level property - No Stairs
  • Free parking - convenient near your room
  • Iron/Ironing board available at request
  • Personal care amenities (Earth friendly honey & vanilla infused scents)
  • Hair dryer in all rooms
  • Walk-in shower in all rooms
  • All suites equip with in-room coffee (Casita & King Mini-Suites)
  • Free coffee in the Garden Courtyard every morning
  • Free Wifi
  • Flat screens with premium Direct TV in all rooms
  • USB outlets in all rooms
  • Whisper quiet AC/Heating
  • Outdoor Patios with BBQ's
  • Dog friendly|Per night pet fee
  • Designated grass area just for dogs
  • All rooms non-smoking
  • No in-room phones- feel the freedom of disconnecting & enjoying peace and relaxation
  • Housekeeping daily
  • Check-in 3:00 pm - Check-out 10:00 am